Director of Operations at BestCare Family Dental.

A consultant in the field of dental practice management, Dr. Steven Eidman currently serves with BestCare Family Dental in Jackson Heights, New York. Dr. Steven Eidman has worked with this practice for more than six years, during which time he has advised on a number of issues regarding common industry practices.

Within the dental profession, referring a patient to another practitioner is not only a common practice, but also governed by the generally accepted industry code of ethics. Dentists are typically expected to refer a patient to another professional whenever that patient’s needs exceed the original practitioner’s qualifications or interest, or when the complexity or depth of the case suggests the involvement of a specialist.

Dentists may also choose to make a referral if another practitioner has access to a piece of equipment needed or preferred to treat a patient in a particular situation. The same may be true of the skills of office staff or the ability to handle a patient with behavioral issues. On a more general level, a dentist may choose to refer a patient if his or her patient roster is full, particularly if the dentist expects the patient to need time-intensive care. Dentists may elect to refer patients for a number of additional reasons as well, each specific to the needs of the dentist and patient.


Steven Eidman, DDS, consults dentists and dental groups in the New York-metro area on management operations and marketing initiatives, including online marketing. Dr. Steven Eidman possesses more than 30 years of industry experience and serves as director of operations at BestCare Family Dental in Queens, New York.

Quality dental practice websites find ways to balance primary information on services and staff with secondary resources on treatments and new technologies. Many consumers possess some uncertainty when it comes to the dentist, which may discourage them from making appointments. However, dentistry websites with information on or links to resources regarding treatments, sedation methods, and other comfort measures may encourage patients to make appointments.

While original content should take center stage on any practice’s website, dental offices may be able to boost their search-engine rankings by linking to other sites. These include informative resources, discussion groups, and online publications. When choosing authoritative sources to link to, dental practices should consider websites with high search page rankings and strong visitor traffic. Other good linkable assets range from social media pages to online dentistry journals and news sites.

Steven Eidman directs management and operations for BestCare Family Dental, which serves patients in Jackson Heights, New York. A native New Yorker, he earned his DDS from the New York University College of Dentistry and his BA from Queens College. Before college, Dr. Steven Eidman attended Yeshiva University High School in Manhattan.

Founded in 1916 as the Talmudical Academy, Yeshiva University High School was the first Jewish high school in the United States. It was established to provide the largely immigrant Jewish population of New York City with an education system that met their own strict cultural standards as well as the requirements of the New York State Board of Regents. The school day was 10 hours long, with religious subjects taught from 9:00 AM until 3:00 PM, and secular subjects the remainder of the day. The school grew quickly on the strength of the superior academic achievement of its students, 95 percent of whom passed their Regents exams.

The school continues its strong tradition of immersing its students in the Torah while providing the highest possible quality secular education. The daily schedule is nearly as long as it was then, and each day still starts with religious instruction, which often continues into the early afternoon. Many of the school’s graduates go on to study at Yeshiva University, and many of those, in turn, become leaders not only in the Jewish community, but also in business, the arts, and public service.

A graduate of the Intensive Practice Management Program sponsored by Hollander Consultants in Portland, Oregon, Dr. Steven Eidman presently serves as a dental management consultant for BestCare Family Dental in Jackson Heights, New York. In this position, Dr. Steven Eidman consults on staffing and personnel issues, lease negotiation, construction of dental facilities, and the marketing of the practice.

Here are a few of the responsibilities of a dental practice manager.

Managing staff. One of the responsibilities of a dental office manager is hiring and managing staff. These duties may involve coordinating scheduling in the event of illness or employee vacations, providing necessary training, and ensuring that staff is happy so they can concentrate on taking care of patients.

Marketing the practice. Marketing the dental practice involves making positive impressions on both new and existing patients in order to maintain and grow the business. Marketing may encompass everything from advertising to ensuring that the staff is friendly and the office environment is warm and welcoming.

Understanding finances. The dental manager is responsible for understanding the office overhead and how it affects profitability. Managers should also keep track of accounts receivables, new patient referrals, and unpaid insurance claims in order to ensure the financial health of the practice.

A graduate of New York University College of Dentistry, Steven Eidman, DDS, works as director of operations and management at BestCare Family Dental. When not at the Jackson Heights, New York, facility, Steven Eidman, DDS, serves as president of the Social Action Committee of Kol HaNeshamah.

The New Jersey synagogue Kol HaNeshamah caters to conservative members of the Jewish faith in the Englewood and Tenafly communities. The only such egalitarian temple in the Englewood/Tenafly area, Kol HaNeshamah provides individuals with many opportunities in which to connect with God and to aid those in need. Over the past 17 years, it has played an important role in the lives of others.

Meaning “Voice of the Soul,” Kol HaNeshamah subscribes to a belief in tikkun olam, or “repairing the world.” Its Social Action Committee oversees numerous initiatives that allow people to put this idea into practice. Every Yom Kippur, it asks teenage and adult followers to make a tikkun olam pledge, wherein they agree to help the community through actions such as volunteering at nursing homes, participating in Adopt-a-Highway or Riverkeeper programs, or donating blood. On Rosh Hashana, children run new year’s services for Englewood Hospital patients. Another endeavor involves spending two weeks benefiting a homeless shelter by providing cooks and overnight staff. Additionally, Kol HaNeshamah takes part in the United Jewish Appeal’s Mitzvah Day by performing a talent show at the Englewood Actors’ Home.

A dental management consultant and director of operations and management with BestCare Family Dental in Jackson Heights, Queens, Dr. Steven Eidman advises dental practices on such matters as construction, business management, marketing, and staffing. Away from work, Dr. Steven Eidman serves as president of the synagogue Kol HaNeshamah.

Located in Englewood, New Jersey, Kol HaNeshamah, which means “voice of the soul,” functions as the only Conservative egalitarian temple serving Englewood and Tenafly. The havurah-style shul meets under the leadership of Rabbi Fred Elias and is committed to tikkun olam, or “healing the world” through numerous service projects, including visits to the elderly and feeding the homeless.

Since its creation in 1997, Kol HaNeshamah has established many programs that allow people to connect with the Jewish religion. It welcomes youths to participate in adult services, to join with their own contemporaries in Shabbat and holiday morning programming tailored towards their age group, or to enroll in an afterschool Hebrew school. Along with attending Shabbat services, adults can take special Talmud classes or sit in on guest speakers discussing Jewish issues. Additionally, the congregation coordinates social events throughout the year.

Steven Eidman, D.D.S., has extensive experience in the dental practice industry. Currently the Director of Operations and Management at BestCare Family Dental, Dr. Steven Eidman consults with practicing dentists on a variety of issues, from space planning and design to management techniques and marketing plans. As with many professions, choosing what form a dental career should take upon graduation can be a tough decision.

The first option upon graduation is to seek an associateship. This decision allows a new dentist to receive hands-on experience and earn an income without the pressure of immediately purchasing and building an independent practice. According to the American Dental Association, nearly two-thirds of recent graduates choose this option.

For those dentists who are not yet ready to own a practice, but do want to build up their own base of clients, independent contracting is a good option. This is an option when an existing dental practice as excess space or patients.

Of course, there is always the third option of buying a pre-existing practice or building one’s own practice. This option requires significant capital and a commitment to managing the business of a dental practice, but it can be a very rewarding option.